IFF are not your cliché Australian fashion agency

For Our Buyers

1) Regular shipping, individually tailored delivery schedules

IFF focuses on allowing their retailers to focus on selling instead of cashflow problems. Rather than traditional limited seasonal delivery schedules, we tailor something that suits your buying habits and the habits of your consumers.

 

2) Less risk through reduced stock on hand

With faster turn around times and low minimum orders, retailers can worry about selling their products at their intended price. Rather than discounting and losing out on margins, IFF allows our retailers to refresh their lines more often and reduce their quantities on hand. In addition this creates exclusivity for the consumer and ensures they come in more frequently, to see what’s new.

3) Unrestricting credit terms

IFF have the financial structure to offer terms that suit you, we understand that burdening your business into cash tied up for months in pre-orders is not a way to help you expand.

 

 

For Our Brands

We build brands the right way; 'growth & expansion through consumer driven demand'. We engage customers through unique tailored solutions. We are all about pushing the fashion boundaries whilst exciting & engaging your consumer.

With innovative techniques, a network of fashion buyers and experience & knowledge of the local fashionistas IFF is able to ensure your label reaches its goals. Below you are able to check out our services and some of our newest innovative avenues including the much anticipated 'Pop-Up Shop'.

 

Marketing & Public Relations

We believe in building equity through crucial timely mediums and focus heavily on media coverage and opinion leadership, guerilla marketing and experiental events amongst various other niche marketing techniques. These beliefs support both retailers and the label itself. Through the right media we ensure retailers stock garments coupled with consumer driven demand, enabling them to reduce their number of discounts and stock levels at an optimum level.

In addition, our values enable us to control the type and strength of brand introduction and development, making sure labels reach their desired potential.

 

Fashion Show Promotions

• Events (including launches & the Pop-Up Shop)
• Competitions (collaborations with  retailers)
• Brand Ambassadors (including key celebrities & influential bloggers)
• Cross Branding Integrations

 

Media Releases / Publications Advertising

• Interactive
• Offline & Online
• Specialty Advertising
• Opinion Leadership Campaigns

 

Creative Design, Print & Entertainment

• Look Books
• Website Design
• Photoshoots

 

Digital Social Media

• Blogging / Vlogging
• Profile Networking
• Intermingle Campaigns

 

IFF have several Linkages that allow you to connect with your target consumer; Companies & labels such as Fashion TV, Red Bull, Silk Road on Collins, Muk Haircare, Speaker TV, Bodyography Cosmetics just to list a few.

 

Warehousing & Distribution

IFF has both global and local partners involved in all aspects of supply chain management. These capabilities place IFF in a market leading position; able to look after all aspects of our client’s shipping (air & sea), warehousing, garment processing and distribution. IFF are GTIN (Global Trade Item Number) supported.

IFF’s logistics ensure you are bestowed with cost effective solutions, minimizing the pressure placed on your margins.